Marketing

Virtual Reality Speeds the Selling Process
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Virtual Reality Speeds the Selling Process

These three VR experts show how this technology is shaping the buyer experience. More

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Designing with Augmented and Virtual Reality Designing with Augmented and Virtual Reality

While at the International Builder Show in Orlando, we spoke with three companies that are offering the latest in augmented and virtual reality and who also can speak to the benefits it offers. Watch this video to hear from Chantale Pitts, director at Cadsoft; Paul Cardis, CEO of Avid Ratings; and Scott Harris, vice president of sales and marketing at Chief Architect Software. More

The Critical Shift: Embracing Data to Drive Business
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The Critical Shift: Embracing Data to Drive Business

As more marketers adopt marketing tech, the spotlight moves to data and its uses. More

Will Millennials Purchase 7 Million Homes in Five Years?
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Will Millennials Purchase 7 Million Homes in Five Years?

These researchers provide data to say when, where, and why millennials will be buying More

Up Your Sales Game With These Tech Tools
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Up Your Sales Game With These Tech Tools

The latest digital tools offer more ways than ever to convert leads into purchases. More

Innovation Requires Moving Beyond Day-to-Day Home Building Activities
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Innovation Requires Moving Beyond Day-to-Day Home Building Activities

Stuart Miller and others explain the obstacles to innovation in home building. More

Trust: A Business Case
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Trust: A Business Case

Housing's recovery trajectory through the next tough stretch may come down to how... More

Millennial Mojo
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Millennial Mojo

As Baby Boom adults get jittery about a fixed-income retired life ahead, young... More

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